Tag Archives: Streit’s Matzo Factory

The End of an Era: Streit’s Matzo Factory To Leave the Lower East Side

Fresh baked matzah from Streit's factory; Photo by ©Liz Rueven, www.kosherlikeme.com.

Fresh baked matzah from Streit’s factory;
Photo by ©Liz Rueven, www.kosherlikeme.com

After nearly 100 years, Streit’s Matzo Factory on the Lower East Side will be moving out. It’s especially sad to me because I give Jewish Food Tours in this neighborhood, and one of the highlights is stopping by the factory and store to get a taste of freshly baked matzah, still warm from the oven. It’s also a loss since it is one of the few remaining family owned businesses still standing in lower Manhattan, going back to the turn of the 19th century. (Hopefully Yonah Schimmel’s, Katz’s Deli, and Russ & Daughters will hang in there!) They will remain open until the end of this month, and move to their warehouse in New Jersey. Eventually they will reopen in a new location, to be announced!

Check out this article on npr to learn more.

Streits_MatzahFactory3_Blog

Making Matzah at the Factory

 

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Matzah Granola. Why didn’t I think of that?

Matzah_Granola_1_blogThe kosher food industry is getting more and more creative with their Passover food products, making life during the week-long holiday almost too easy to observe. While I’m not big on promoting ready-made products, I have to say that I find the name Matzolah, a Passover-friendly snack or breakfast treat that combines broken up matzah pieces with all the best ingredients of homemade granola, very clever. Recently I was down on the Lower East Side leading a Jewish Food Tour and while at Streit’s Matzo Factory, a box of Matzah Farfel caught my eye. With plans to make my own matzah granola, I bought the box. I was a little incredulous about the taste at first, because let’s face it: matzah ALWAYS tastes like, well, matzah. But the final result was crunchy, chewy, and delicious (and I know that my kids will love it). It’s also a fun way to use up leftover matzah pieces at the end of the holiday.

Let me know what you think!

 

CHEWY MATZAH GRANOLA WITH WHOLE ALMONDS, WALNUTS,
DRIED CRANBERRIES, AND HONEY

(Yield: Serves 8 to 10 / Makes 5 Cups)

INGREDIENTS:
Dry Ingredients:
4 cups matzah farfel or finely crushed (not ground) matzah pieces (about 1/4-inch pieces)

1/3 cup whole raw almonds
1/3 cup shelled, unsalted pistachios
1/3 cup walnuts
¼ teaspoon kosher or sea salt
1/3 cup dried cranberries, blueberries, or coarsely chopped cherries
1/3 cup coarsely chopped dried Turkish apricots or golden raisins

Wet Ingredients:
1/3 cup canola oil
1/3 cup pure maple syrup
1/3 cup honey
½ teaspoon pure vanilla extract

STEPS:
1. Preheat the oven to 375 degrees F.; Line a large cookie or baking sheet with parchment paper.

2. Mix all of the dry ingredients together in a medium sized mixing bowl and set aside.

3. Combine the oil, maple syrup, and honey in a small saucepan.
Bring to a slow boil over medium heat and stir for 2 to 3 minutes.
Remove from heat and mix in vanilla extract.

4. Pour hot syrup over dry ingredients in the bowl and toss well until the
matzah pieces are evenly coated.

5. Spread the matzah mixture out on the parchment-lined cookie sheet or baking pan and place into the oven and bake 30 minutes until lightly browned, shaking or mixing every 10 minutes to make sure that all of it toasts evenly. 

6. Remove from oven and cool completely, about 30 minutes. Mix in the dried fruit, and store in an airtight container or in a Ziploc bag at room temperature up to 3 weeks. Serve with yogurt, milk, or as is like a snack.

Streit’s Matzo Documentary: A Recipe for Success on the Lower East Side

Window sign at Streit's matzah factory on the Lower East Side; Photo by ©Liz Rueven, www.kosherlikeme.com.

Window sign at Streit’s matzah factory on the Lower East Side;
Photo by ©Liz Rueven, http://www.kosherlikeme.com.

Streit’s Matzos has been around since the early 1920s and is the last family owned factory of its kind still standing in the United States. Like only a few places still functioning on the Lower East Side, Streit’s represents an important party of Jewish-American history. It’s worth stopping by to see (and taste) for yourself what makes this place so special!

Check out the campaign to make a documentary about Streit’s!

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